Archives Communication Data

Some sponsors, if they have been persistently involved or have a particular interest, will be more engaged. (Sometimes too engaged…) This may correlate to project visibility and how big a part of that executive’s scorecard. Others can be quite detached.…...

Sometimes a sponsor needs to get directly involved and make his/her displeasure known to those who are not participating as they should. (read: …resisting too strongly…) The more senior the sponsor and the more senior the target(s), the more likely…...

A post mortem on a project is a meeting. There’s not much complication to the communication. Once you’ve selected the attendees, it’s a matter of providing the details and setting the tone for the meeting. This communication supports the Move…...

There is no point to creating a success story if it is not or is only anemically promoted. Similar to the testimonial, if you choose to use the success story tactic, it has to be marketed. Ideally corporate communications will…...

Although the setup for and transition of responsibility to ongoing operational owners will have happened directly and gradually, a formal notice of transition is appropriate for clarity. This communication presumes knowledge transfer has been performed and that the project/operational authorities…...

A testimonial is a marketing tool, period. So, the promotional message’s purpose is to drive personnel to “view” the testimonial in some way. Short of distributing it directly (“pushing” it to receivers), a message is pushed to the audience with…...

This is the second communication specifically preparing recipients for the impact of performance monitoring in the area affected by the change. There are, of course, two discrete performance measurements to be reported: (1) operational impact from the change itself and…...