304 North Cardinal St.
Dorchester Center, MA 02124

Work Hours
Monday to Friday: 7AM - 7PM
Weekend: 10AM - 5PM

Use success story

Objective / Output

A produced and distributed promotional —success—message for the project.

Moves and Communications comprising the "Use success story" play


For itself and for future projects, the project must tout its success(es). For those who participated and for those who will eventually be part of a material change project, proof of a job well done and an example of a smooth change can be important to define memories and frame anticipation. The work to create and distribute a success story is the essence of this Play.

This activity is creation development, production, and distribution of a promotional success story.

Advisory to stakeholders that the project was successful and valuable to reinforce behaviour and cultural change.

Marketing of the success story.

Thrust (s)


"Learn lessons" step of the Change Management stages and steps methodology graphic

Expected Duration

3-4 weeks effort, though a success story can be done quicker if creative has been germinating in advance and the production is simple.